White later recalled that Swank "didn't even think that rhythm was that great, either". He showed the riff to Ben Swank, an executive with the White Stripes' record label Third Man, who felt White could "do better". "Seven Nation Army" began with a guitar riff written by singer and guitarist Jack White at the Corner Hotel in Melbourne, while the White Stripes were on the Australian leg of their tour in January 2002. Recording The "Seven Nation Army" riff was composed at the Corner Hotel Third Man Records issued re-releases of the song in 20. Various artists have covered "Seven Nation Army", including Ben l'Oncle Soul and Marcus Collins, both of whose covers reached charts in multiple countries. The song has appeared in various media and has been used in political events in the United Kingdom, particularly as a chant sung by audiences. The song has grown in popularity due to its usage in sports its riff has been described as "ubiquitous", and the song has experienced increased commercial success, charting intermittently in multiple countries and receiving a gold certification from Germany's Federal Music Industry Association, a platinum certification from the Federation of the Italian Music Industry and a multi-platinum certification from the British Phonographic Industry. It has also served as a theme song for sports teams, personalities, and events, including the 2018 FIFA World Cup. "Seven Nation Army" has become a sports anthem, commonly appearing in audience chants in which a series of "oh" sounds or the name of an athlete is sung to the tune of the song's riff. It won Best Rock Song at the 46th Annual Grammy Awards, and a music video for the song directed by Alex and Martin won Best Editing in a Video at the 2003 MTV Video Music Awards. It received widespread critical acclaim, with praise being given to its distinctive riff and drumbeat various critics and magazines have since listed "Seven Nation Army" as one of the best songs of the 2000s. The song charted in multiple countries, and its success contributed to the popularity of the White Stripes and the garage rock revival movement. Written and produced by Jack White, the song consists of distorted vocals, a simple drumbeat, and a bass-like riff created by playing a guitar through a pitch shift effect. Worldwide, the single was issued through XL Recordings. V2 Records released the song to American alternative radio on February 17, 2003, as the lead single from the album. It is the opening track on their fourth studio album, Elephant (2003). " Seven Nation Army" is a song by American rock duo the White Stripes. " I Just Don't Know What to Do with Myself"
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